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Shop LC, formerly known as Liquidation Channel and The Jewelry Channel, is an American cable television network based in Austin, Texas. It specializes in selling jewelry and other products at discounted prices. Shop LC offers a wide variety of items such as watches, gemstones, home décor items and more.

The network was founded by entrepreneur Robert D'Loren in 2003 with the goal of providing quality merchandise to consumers at unbeatable prices. Since then it has grown into one of the largest networks on cable TV today with millions of viewers tuning in every day to watch live tv streams from around the world.

Shop LC's mission is to provide customers with access to unique products that are not available anywhere else at affordable prices. They strive to make shopping for jewelry easy and enjoyable by offering educational videos about their products along with expert advice from their team of professionals who have years of experience in the industry.

In addition to its regular programming schedule, Shop LC also offers special events throughout the year such as "Jewelry Day" which features exclusive discounts on select pieces or "Gemstone Week" where customers can learn all about different types of gems while taking advantage of great deals on them too!

Shop LC strives to be a leader in customer service excellence and satisfaction by providing a secure online shopping experience backed up by knowledgeable staff members who are always willing to help out if needed. With its commitment towards customer satisfaction combined with competitive pricing options, Shop LC continues to be one of America’s favorite destinations for buying quality jewelry at discounted rates!

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